Singapore-based lifestyle channel, BeachTV and a auxiliary BeachTV Indonesia have sealed a chit of bargain with Indonesia’s Nation Pictures to co-produce “Beach Brawl,” a sports existence array format formed on Mixed Martial Arts. The understanding was sealed during Singapore’s Asia TV Forum.
The array will see determined fighters from around a universe brought together during a beachfront foot stay where they are lerned and face off opposite any other. Losers will be separated in any part until one warrior is crowned champion of beach brawl.
The 3-year deal, value $12 million will see 6 seasons filmed in Bali. The skill will see cranky height exploitation, a origination of VR content, and a chartering of a authorization into non-media spinoffs like MMA gyms, training programs and merchandize.
“Since a soothing launch final year, we have focused a lot of a efforts on a origination of strange properties with tellurian authorization potential,” Timothy Lee, handling partner of BeachTV, said, “‘Beach Brawl’ puts a new spin on MMA, bringing a renouned competition out from a proportions of bleak gyms and fighting rings into a absolute and visually colourful outside environment.”
Delon Tio, CEO of Nation Pictures, said: “When we initial listened a “Beach Brawl” concept, it strike me like a punch. The array not usually appeals to a flourishing bottom of MMA fans, though has a intensity to cranky over to mainstream audiences as well. The authorization is concept and can be simply blending to many countries. we demeanour brazen to producing this array in Indonesia, and potentially with partners in Thailand as well.”
Following Bali, “Beach Brawl” will be constructed in other Southeast Asian territories including Singapore, Malaysia, Philippines and Thailand, with a winners of internal editions being brought together for a informal showdown. Auditions start in a initial entertain of 2018.